WORKING WITH INNOVATORS
.SITUATION
The Enterprise Center is focused on building a better future for Chattanooga by uniting people, organizations, and technology to build an advanced and inclusive future for our community. Under its umbrella, the Enterprise Center manages Chattanooga's Innovation District, initiatives to provide equitable access to technology and education to all Chattanoogans (Tech Goes Home), and programs to build a smarter city through technology. And while the Enterprise Center leads so many innovative programs, the Innovation District brand was overshadowing the Enterprise Center. There was a need to create a better understanding of The Enterprise Center's initiatives while creatively tying it to the Innovation District |
SOLUTION
We inventoried the various programs of The Enterprise Center and developed a website to help better tell their story concisely while allowing space to go into more detail on each of its initiatives.
At the same time, we build a website for the Innovation District, physically mapping out the assets in the district, highlighting innovators in the district, and creating cohesion between the District and The Enterprise Center.